Sideline Conversations: Tickets, Teams & the Tri-nations
Episode 1
As the world prepares for the FIFA World Cup 2026 across Canada, the U.S., and Mexico, Sideline Conversations takes you beyond the pitch to explore the legal and commercial issues shaping the tournament.
In Episode 1, join Aarij S. Wasti (Gowling WLG, Toronto), Marlon Hill (WSHC+B, Miami), and Juan Carlos Partida (EC Rubio, Mexico City) for an introduction to the series and an early look at the business and legal landscape of the first tri-nation World Cup.
From ticket sales and sponsorship rules to cross-border logistics and fan engagement, the discussion sets the stage for future episodes covering immigration, funding, ambush marketing, and more.
Watch the full conversation below.
NOT LEGAL ADVICE. Information made available on this website in any form is for information purposes only. It is not, and should not be taken as, legal advice. You should not rely on, or take or fail to take any action based upon this information. Never disregard professional legal advice or delay in seeking legal advice because of something you have read on this website. Gowling WLG professionals will be pleased to discuss resolutions to specific legal concerns you may have.